"Beta Alliance are fantastic partners, their candid approach, ability to change and measured search for the creative that will deliver the best results is helping us see new ways to grow while mitigating risks to the business."
Kaspersky Global Head of Partnerships and Collaborative Content
Revenue generated so far:
Businesses founded: 2
Telegraph Hill (2010 - 2016)
Beta Alliance (2018 - present day)
Pioneering live projects: 4
HP, Red Bull Media House, Facebook & Visa, Kaspersky
TV series commissioned: 5
factual and entertainment formats
Creative campaigns: 26
for clients such as The BBC, NBC Universal, Sky, Betway, TGI Friday
About Project Measurement
It's a common misconception that the work I do is hard to measure. That's why I work with data and strategy teams to define and capture digital metrics during scoping, then report on why and how the needle moves.